Being a sustainable paper products company means more than a reduced environmental impact. We also want to support the people and communities who call this planet home. From reducing our footprint to giving back where it counts, we’re committed to creating a brighter future.
Our sustainability mission prioritizes the environment and our social impact to make everyday life more comfortable. We have thought about where we want to be in 10 years, and where we hope the world can be. This is the inspiration behind Reimagine 2030, a decade of transformative growth and sustainable innovation.
We are integrating sustainability in every decision we make and every action we take, so it becomes an even stronger part of our corporate DNA. Our decisions and actions today will shape the world of tomorrow.
Through our products, we strive to inspire and empower people to live comfortably and sustainably. As we navigate through Reimagine 2030, we seek to enhance the sustainability of all of our products, while always ensuring high quality and comfort for our consumers and customers.
We recognize the urgency required to make the changes needed to reduce our impact on the natural world. It is the only planet we have, and we all have a responsibility to protect it.
Through Reimagine 2030, we are exploring how to infuse sustainability even deeper across our operations and value chain in the areas we can have the most impact—addressing climate change, protecting water resources, and reducing waste by embracing circular economy principles in manufacturing. To reach these goals we’ll need to think bolder, act faster, and work with all of our stakeholders to create transformative change.
At Kruger PRO, we’re committed to fostering a workplace where every employee feels valued, supported, and empowered to make a meaningful impact. Our goal is to inspire people to bring their best, achieve their aspirations, and thrive in an inclusive environment.
We recognize that our people are our greatest strength. That’s why we’re evolving our culture to be more progressive and purpose-driven—celebrating our differences, encouraging fresh thinking, and supporting each person’s full potential. These efforts fuel the innovation behind our growth and sustainability goals.
We believe in making a meaningful difference in the lives of our employees, customers, and communities. This commitment is central to who we are and how we operate.
To bring this to life, we invest in community-building initiatives that support the health, welfare, and social well-being of our neighbours across Canada and the U.S. From local partnerships to volunteer programs, we’re focused on creating positive impact and strengthening the connections that help our communities thrive.
We are the first Canadian tissue manufacturer to achieve FSC certification.
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We stand behind the environmental performance of our products, many of which are certified by the ECOLOGO® program.
Learn MoreIn recent years, the North American building industry has become a focal point for sustainability. Demonstrating leadership in this area, initiatives like the LEED certification program and the BOMA Go Green program have been developed to recognize environmental sustainability for new and existing buildings.
Kruger Products offers many options that can help organizations meet their environmental objectives. Many of our towels, tissues and napkins contain recycled fiber that exceeds government requirements for recovered material and can contribute to certification in these programs.
EPA-Recommended Recovered Fiber Content Levels for Sanitary Tissue Products:
| Commercial Sanitary Tissue Products |
Post Consumer Fiber | Total Recovered Fiber |
|---|---|---|
| Bathroom Tissue Used in rolls or sheets | 20-60% | 20-100% |
| Paper Towels Used in rolls or sheets | 40-60% | 40-100% |
| Paper Napkins Used in food service applications | 30-60% | 30-100% |
| Facial Tissue Used for personal care | 10-15% | 10-100% |
| General-Purpose Industrial Wipers Used in cleaning and wiping applications | 40% | 40-100% |